Super Bowl LX: A Look at the Star-Studded Commercials Featuring Athletes (2026)

Get ready for an epic Super Bowl LX, where the action extends beyond the gridiron and into the world of commercials! With star athletes, iconic brands, and creative storytelling, these ads are sure to leave a lasting impression.

The Power of Star-Studded Commercials

In a highly anticipated ad, Oakley brings together an impressive lineup of athletes and celebrities to showcase their futuristic "Oakley Meta Performance AI glasses." From former NFL star Marshawn Lynch skydiving to skater Sky Brown and cyclist Kate Courtney, these athletes demonstrate the versatility of Oakley's innovative eyewear. But here's where it gets interesting: internet personality iShowSpeed and filmmaker Spike Lee also join the cast, adding a unique twist to this star-studded commercial.

A Lesson on the Slopes with Michelob Ultra

Inspired by the Winter Olympics, Michelob Ultra takes us to the slopes with a fun and educational commercial. Actor Kurt Russell steps into the role of a ski instructor, guiding actor Lewis Pullman through a series of races. After a defeat, Russell trains Pullman, who then pulls off an impressive backflip on skis, earning approval from Olympic gold medalist Chloe Kim and Stanley Cup winner T.J. Oshie. This ad not only entertains but also celebrates the spirit of competition and the joy of winter sports.

Peyton Manning's Return with Bud Light

Two-time Super Bowl champion Peyton Manning is back with Bud Light, this time joined by comedian Shane Gillis and musician Post Malone. In a simple yet captivating ad titled "Keg," Manning describes his Bud Light as the "first beer of the wedding." But when Malone asks if there's enough for everyone, the plot thickens. A keg is rolled into the ceremony, only to fall down a hill, leading to a hilarious chain reaction as wedding guests, including the bride and groom, chase after it. This light-hearted commercial showcases Manning's charm and the brand's playful spirit.

Tight Ends Unite for Prostate Cancer Awareness

In a powerful collaboration, medicine company Novartis teams up with current and former NFL tight ends to raise awareness about prostate cancer screening. From Jake Olson and Tony Gonzalez to George Kittle and Rob Gronkowski, these athletes are portrayed in relaxed states, accompanied by calming music. The commercial takes an educational turn when Super Bowl-winning head coach Bruce Arians explains the importance of a simple blood test for prostate cancer detection. In a clever twist, Arians asks Gronkowski to demonstrate, and "Gronk" delivers the message by relaxing his tight end, leaving a lasting impression on viewers.

Derrick Henry's Arm Talent on a Trolley Tour

Baltimore Ravens running back Derrick Henry and actress Kathryn Hahn embark on a trolley tour in San Francisco, but when the trolley struggles to climb a hill, Hahn jumps out to give it a push. In a clever product placement, Hahn hands her Oikos to Henry, and as she pushes the trolley, it rolls away from her, leaving her Oikos with Henry. In a playful nod to his quarterback, Lamar Jackson, Henry delivers the Oikos with a precise throw, showcasing his arm talent.

Serena Williams' Fitness Journey with Ro's GLP-1

Tennis icon Serena Williams returns with a Super Bowl ad that celebrates her health transformation. Williams shares her journey with Ro's GLP-1, highlighting her weight loss of 34 pounds. This ad not only promotes a healthy lifestyle but also inspires viewers with Williams' dedication and determination.

These Super Bowl LX commercials showcase the power of sports stars and creative storytelling. From Oakley's futuristic glasses to Michelob Ultra's ski adventure, Bud Light's wedding chaos, Novartis' prostate cancer awareness campaign, Derrick Henry's trolley tour, and Serena Williams' fitness journey, each ad leaves a unique mark. Which one will be your favorite? And this is the part most people miss: these commercials are not just about the products; they're about the stories they tell and the emotions they evoke. So, what's your take? Do you think these ads hit the mark, or do they miss the target? Share your thoughts in the comments and let's spark a discussion!

Super Bowl LX: A Look at the Star-Studded Commercials Featuring Athletes (2026)
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